Artificial Intelligence in Marketing Market Forecast to 2030 - COVID-19 Impact and Analysis by Offering (Solutions and Services); Application (Social Media Advertising, Search Advertising, Dynamic Pricing, Virtual Assistant, Content Curation, Sales & Marketing Automation, Analytics Platform, and Others); End-Use Industry (BFSI, Retail, Consumer Goods, Media and Entertainment, and Others); and Geography

Artificial Intelligence in Marketing Market Introduction

Artificial intelligence marketing is a method of marketing leveraging artificial intelligence concepts and models such as machine learning and Bayesian Network to achieve marketing aims. The increasing adoption of customer-centric marketing practices and the growing use of social media platforms for advertising are among the elements boosting artificial intelligence in marketing market growth. However, scarcity of personnel well-versed with Artificial intelligence knowledge hinders the market growth. Further, the rise in the adoption of cloud-based applications and services creates significant opportunities for artificial intelligence in marketing market players.

Artificial Intelligence in Marketing Market Overview

The Artificial Intelligence in Marketing Market provides an in-depth analysis of segments and sub-segments, region, and country analysis of the overall growth prospects in the market. The report offers a complete overview of the industry, including both qualitative and quantitative information. The artificial intelligence in marketing market report covers a complete analysis and provides market size and forecast estimation from the year 2017 to 2030 based on various segments and sub-segments with respect to four major regions, including North America, Europe, Asia-Pacific (APAC), Latin America & Middle East and Africa (LAMEA). The research report highlights underlying factors such as the drivers, restraints, opportunities, and trends of the Artificial Intelligence in Marketing Market over the long as well as short period of time. Furthermore, the Artificial Intelligence in Marketing Market report offers PEST analysis, NOISE analysis, improvement Venn diagram, brand recall, perceptual mapping, ecosystem/value chain analysis, Porter’s five forces analysis, and investment pocket analysis with respect to the market. By examining the data collected from primary and secondary methods, the report offers actionable insights into future growth based on inputs from industry experts to help readers formulate effective strategies. This information can help stakeholders to make appropriate decisions before investing.

Artificial Intelligence in Marketing Market Insights

The market study offers a complete overview of leading companies and their successful marketing strategies and market contribution, such as business overview, financial information, SWOT analysis, and key strategies, such as recent developments, market expansion, partnership, merger & acquisitions, product launch, product update, and other contexts. Players operating in the Artificial Intelligence in Marketing Market mainly focus on the adoption of various strategies to expand their footprint across the world and take the initiative for the development of innovative, efficient, and advanced products.

Market Mapping

Market mapping or perceptual mapping is the graphical representation of where a brand, product, or service stands among competitors. Market mapping analysis helps to understand the client how their customers perceive their product offering with their competitors for the artificial intelligence in marketing market. By identifying their current products and competitor products on the market map, the business can fill an identified gap to compete with the competition actively.

COVID-19 Impact on Artificial Intelligence in Marketing Market

The COVID-19 pandemic has largely impacted globally since December 2019. According to the World Health Organization (WHO) report, the US, India, Russia, Brazil, Italy, France, Argentina, Spain, Colombia, the UK, Germany, and Mexico are some of the worst affected countries due to the COVID-19. The pandemic is hampering the growth of economies worldwide, and it is likely to continue in 2021. The outbreak disrupts various industries, such as manufacturing, construction, automotive, textiles, chemicals, cosmetics, tourism, hospitality, consumer goods, transportation, IT and telecom, pharmaceutical, and among others. This results in several obstacles in the supply chain, resulting in demand-supply gaps. This scenario is expected to have a large impact on the Artificial Intelligence in Marketing Market.

With Corona Virus Disease 2019 (COVID-19) pandemic, the world is fighting against Covid-19 pandemic and also economic pandemic, almost impacting trillions of dollars of revenues. Our company brings a high-level insight as well as very deep insights relevant to several promising markets. The study will cover:

·        Rapid shifts in top 100 companies across each sector

·        Growth and decline in each sector due to the COVID-19 pandemic

Artificial Intelligence in Marketing Market Segmentation

Artificial Intelligence in Marketing Market – by Offering

·        Solutions

·        Services

Artificial Intelligence in Marketing Market – by Application

·        Social Media Advertising

·        Search Advertisin

·        Dynamic Pricing

·         Virtual Assistant

·        Content Curation

·        Sales & Marketing Automation

·        Analytics Platform

·        Others

Artificial Intelligence in Marketing Market – by End-user

·        BFSI

·        Retail

·        Consumer Goods

·        Media and Entertainment

·        Others

Artificial Intelligence in Marketing Market – by Geography

·        North America

o   US

o   Canada

o   Mexico

·        Europe

o   Germany

o   France

o   Italy

o   UK

o   Russia

o   Spain

o   Netherlands

o   Rest of Europe

·        Asia-Pacific (APAC)

o   China

o   India

o   South Korea

o   Japan

o   Australia

o   Singapore

o   Rest of APAC

·        LAMEA

o   Latin America

o   Middle East

o   Africa

Key Players

1. Accenture
2. Adobe
3. Affectiva
4. Amazon Web Services
5. Appier Inc.
6. Bidalgo
7. CognitiveScale
8. IBM Corporation
9. Microsoft Corporation
10. Novantas (Amplero), Inc.
11. Oracle Corporation
12. Salesforce.com, inc.
13. SAP SE
14. SAS Institute Inc.
15. Xilinx, Inc.

Brand Recall

Brand awareness is the methodology by which customers are able to recall or recognize a brand (unaided/aided) under several different conditions with respect to the market. These strategies will help the company make people more aware of your brand, especially by targeting relevant, high-quality audiences for the artificial intelligence in marketing market.

Key Questions Answered

·        Which region provides more business opportunities for the Artificial Intelligence in Marketing Market in the upcoming years?

·        Who is the leading overall artificial intelligence in marketing market, and what strategies have been adopted by them?

·        Which segment accounted for the largest artificial intelligence in marketing market share?

·        What are the upcoming trends in the Artificial Intelligence in Marketing Market? What impact would these trends make in the coming years for the artificial intelligence in marketing market?

·        Which player offering the best product range for the Artificial Intelligence in Marketing Market?

Key Benefits for Stakeholders

·        This study presents the analytical description of the artificial intelligence in marketing market analysis along with the current trends and future estimations to describe coming up investment pockets

·        The complete artificial intelligence in marketing market opportunity is resolute by knowing profitable trends to gain a stronger foothold

·        The report describes insights associated with key drivers, restraints, opportunities, and trends of the Artificial Intelligence in Marketing Market with thorough impact analysis

·        The Artificial Intelligence in Marketing Market is quantitatively analyzed from 2017 to 2030 to focus on the monetary ability

·        PEST analysis defines the potency of the consumers and suppliers in the Artificial Intelligence in Marketing Market

·        Porter’s five forces analysis examines the five forces that make a competitive company while identifying its strength and weakness. The analysis will also identify competition, new entrants in the market, supplier power, buyer power, and threat of substitute products and services in the Artificial Intelligence in Marketing Market

We offer customized reports as per the requirement of clients to fulfill special requirements. We also provide regional and country reports as well.