Digital Ad Spending Market - COVID-19 Impact, Industry Analysis and Forecast to 2030
Global Digital Ad Spending Market Forecast to 2030 - COVID-19 Impact and Analysis by Ad Format (Display Ads, Social Media, Native Advertising, Search Ads, Video Ads, and Others); Platform (Mobile, Desktop, and DOOH); Enterprise Size (SMEs and Large Enterprise); End User (Retail & E-commerce, Media & Entertainment, BFSI, Automotive & Transportation, IT & Telecom, Healthcare, Government, and Others); and Geography
Global Digital Ad Spending Market Overview
The global
digital ad spending market is growing at a faster pace with substantial
growth rates over the last few years, and it is estimated that the market will
grow significantly during the forecasted period, i.e., 2020 to 2030. The market
estimates provided in the report are the result of primary interviews,
secondary research, and expert reviews. These market estimates have been
considered by studying the impact of various political, economic, social, and technological
factors along with the current market dynamics affecting the global digital ad
spending market growth.
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The global digital ad spending market report
comprises various segments as well as an analysis of the trends and factors
that are playing a substantial role in the market. These factors involve the
current market dynamics such as drivers, restraints, opportunities, trends,
and challenges through which the impact in the market is analyzed. The global digital
ad spending market report provides a holistic evaluation of the market for the
forecast period 2020–2030. This report also covers COVID-19 Impact on the global
digital ad spending market. The outbreak of the COVID-19 pandemic has largely
impacted globally since
December 2019. Our company brings a high-level insight as well as very deep
insights relevant to several promising markets. The study will cover:
Rapid shifts in top 100 companies
across each sector
Growth and decline in each sector due
to the COVID-19 pandemic
North America region is known as the global economic
powerhouse. The North America is showing lucrative opportunities for the digital
ad spending market due to several players present in the region. Over the last
few years, Europe and Asia-Pacific region is showing prominent growth for the
market due to the high adoption of advanced technology. Several countries
across the LAMEA region are likely to offer new opportunities for the market.
Global Digital Ad Spending Market
Segmentation
Global Digital Ad Spending Market – by
Ad Format
·
Display Ads
·
Social Media
·
Native Advertising
·
Search Ads
·
Video Ads
·
Others
Global Digital Ad Spending Market – by
Platform
· Mobile
· Desktop
· DOOH
Global Digital Ad Spending Market – by
Enterprise Size
· SMEs
· Large
Enterprise
Global Digital Ad Spending Market – by
End User
· Retail
& E-commerce
· Media
& Entertainment
· BFSI
· Automotive
& Transportation
· IT
& Telecom
· Healthcare
· Government
· Others
Global Digital Ad Spending Market – by
Geography
·
North America (US, Canada, Mexico)
·
Europe (Germany, France, Italy, UK, Russia,
Spain, Netherlands, Rest of Europe)
·
Asia-Pacific (China, India, South Korea, Japan,
Australia, Singapore, Rest of APAC)
·
LAMEA (Latin America, Middle East, Africa)
Key Players
2. Adknowledge (v2 Ventures)
3. Alibaba.com
4. Amazon
5. Apple Inc.
6. Chartboost
7. Criteo
8. Facebook Inc.
9. Google, LLC
10. LinkedIn Corporation
11. Microsoft Corporation
12. MMedia Group
13. Pinterest
14. Twitter Inc.
15. Verizon Media
Brand Recall
Brand awareness is the
methodology by which customers are able to recall or recognize a brand
(unaided/aided) under several different conditions with respect to the digital ad
spending market. These strategies will help the company to make people
more aware of your brand, especially by targeting relevant, high-quality
audiences for the digital ad spending market.
Key Benefits for Stakeholders
This report includes an analytical
description of the digital ad spending market analysis along with the current
trends and future estimations to describe coming up investment pockets
The complete digital ad
spending market opportunity is resolute by knowing profitable trends to
gain a stronger foothold
The report describes insights
associated with key drivers, restraints, and opportunities of the digital ad
spending market with thorough impact analysis
The current digital ad
spending market is quantitatively analyzed from 2017 to 2030 to focus on
the monetary ability
PEST analysis defines the potency
of the consumers and suppliers in the global digital ad spending market
Porter’s five forces analysis
examines the five forces that make a company competitive while helping identify
its strength and weakness. The analysis will also identify competition, new
entrants in the market, supplier power, buyer power, and threat of substitute
products and services in the global digital ad spending market
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