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Global Water Purifier Market Forecast to 2030 - COVID-19 Impact and Analysis by Technology (Gravity Purifiers, RO Purifiers, UV Purifiers, Water Softeners, and Others); End User (Commercial and Residential); and Geography

  • Industry : Consumer Goods
  • No. of Pages : 180
  • Report Code : YVCG10222

Global Water Purifier Market Introduction

A water purifier is a device that is used to decontaminate the water from harmful substances, pathogens, chemicals, microorganisms, and other dissolved solids and to make it potable.  Increasing awareness about the ill effects of contaminated surface water coupled with a declining level of potable water drives the growth of the water purifier market. Growing population, rapid urbanization, and an increase in income level surge the purchasing power of customers, which fuels the growth of the water purifier market. Moreover, rising concerns over different waterborne diseases such as cholera and E. Coli have further fuels demand for water purifiers. However, less demand from rural areas due to lack of awareness and growing preference for packaged drinking water is anticipated to hamper the water purifier market growth.

Increasing adoption of smart home infrastructure augmented demand for the smart water purifiers that use connected water filters and water-quality monitoring and alerts on daily water consumption. This factor is fueling the demand for the water purifier market during the forecast period. Increasing awareness regarding the usage of safe drinking water coupled with the rising adoption of technology and product development to improve the water quality is anticipated to drive the water purifier market growth.

Global Water Purifier Market Overview

The global water purifier market provides an in-depth analysis of segments and sub-segments, region, and country analysis of the overall growth prospects in the market. The report offers a complete overview of the industry, including both qualitative and quantitative information. The water purifier market report covers a complete analysis and provides market size and forecast estimation from the year 2017 to 2030 based on various segments and sub-segments with respect to four major regions, including North America, Europe, Asia-Pacific (APAC), Latin America & Middle East and Africa (LAMEA). The research report highlights underlying factors such as the drivers, restraints, opportunities, and trends of the global water purifier market over the long as well as short period of time. Furthermore, the global water purifier market report offers PEST analysis, NOISE analysis, improvement Venn diagram, brand recall, perceptual mapping, ecosystem/value chain analysis, Porter’s five forces analysis, and investment pocket analysis with respect to the market. By examining the data collected from primary and secondary methods, the report offers actionable insights into future growth based on inputs from industry experts to help readers formulate effective strategies. This information can help stakeholders to make appropriate decisions before investing.

Global Water Purifier Market Insights

The market study offers a complete overview of leading companies and their successful marketing strategies and market contribution, such as business overview, financial information, SWOT analysis, and key strategies, such as recent developments, market expansion, partnership, merger & acquisitions, product launch, product update, and other contexts. Players operating in the global water purifier market mainly focus on the adoption of various strategies to expand their footprint across the world and take the initiative for the development of innovative, efficient, and advanced products.

Market Mapping

Market mapping or perceptual mapping is the graphical representation of where a brand, product, or service stands among competitors. Market mapping analysis helps to understand the client how their customers perceive their product offering with their competitors for the water purifier market. By identifying their current products and competitor products on the market map, the business can fill an identified gap to compete with the competition actively.

COVID-19 Impact on Global Water Purifier Market

The COVID-19 pandemic has largely impacted globally since December 2019. According to the World Health Organization (WHO) report, the US, India, Russia, Brazil, Italy, France, Argentina, Spain, Colombia, the UK, Germany, and Mexico are some of the worst affected countries due to the COVID-19. The pandemic is hampering the growth of economies worldwide, and it is likely to continue in 2021. The outbreak disrupts various industries, such as manufacturing, construction, automotive, textiles, chemicals, cosmetics, tourism, hospitality, consumer goods, transportation, IT and telecom, pharmaceutical, and among others. This results in several obstacles in the supply chain of raw materials required for packaging, resulting in demand-supply gaps. This scenario is expected to have a large impact on the global water purifier market.

With Corona Virus Disease 2019 (COVID-19) pandemic, the world is fighting against Covid-19 pandemic and also economic pandemic, almost impacting trillions of dollars of revenues. Our company brings a high-level insight as well as very deep insights relevant to several promising markets. The study will cover:

·        Rapid shifts in top 100 companies across each sector

·        Growth and decline in each sector due to the COVID-19 pandemic

Global Water Purifier Market Segmentation

Global Water Purifier Market – by Technology

·        Gravity Purifiers

·        RO Purifiers

·        UV Purifiers

·        Water Softeners

·        Others

Global Water Purifier Market – by End User

·        Commercial

·        Residential

Global Water Purifier Market – by Region

·        North America

o   US

o   Canada

o   Mexico

·        Europe

o   Germany

o   France

o   Italy

o   UK

o   Russia

o   Spain

o   Netherlands

o   Rest of Europe

·        Asia-Pacific (APAC)

o   China

o   India

o   South Korea

o   Japan

o   Australia

o   Singapore

o   Rest of APAC

·        LAMEA

o   Latin America

o   Middle East

o   Africa

Key Players     

1.      3M Company

2.      A.O. Smith Corporation

3.      Brita GmbH

4.      Coway Co., Ltd.

5.      Culligan International Company

6.      EcoWater Systems LLC

7.      Eureka Forbes Ltd 

8.      GE Appliances

9.      Honeywell International Inc.

10.   Kinetico Inc.

11.   Koninklijke Philips N.V.

12.   LG Electronics

13.   Panasonic Corporation

14.   Toshiba Lifestyle Products & Services Corporation

15.   Whirlpool Corporation 

Brand Recall

Brand awareness is the methodology by which customers are able to recall or recognize a brand (unaided/aided) under several different conditions with respect to the market. These strategies will help the company make people more aware of your brand, especially by targeting relevant, high-quality audiences for the water purifier market.

Key Questions Answered

·        Which region provides more business opportunities for the global water purifier market in the upcoming years?

·        Who is the leading overall water purifier market, and what strategies have been adopted by them?

·        Which segment accounted for the largest water purifier market share?

·        What are the upcoming trends in the global water purifier market? What impact would these trends make in the coming years for the water purifier market?

·        Which player offering the best product range for the global water purifier market?

Key Benefits for Stakeholders

·        This study presents the analytical description of the water purifier market analysis along with the current trends and future estimations to describe coming up investment pockets

·        The complete water purifier market opportunity is resolute by knowing profitable trends to gain a stronger foothold

·        The report describes insights associated with key drivers, restraints, opportunities, and trends of the global water purifier market with thorough impact analysis

·        The global water purifier market is quantitatively analyzed from 2017 to 2030 to focus on the monetary ability

·        PEST analysis defines the potency of the consumers and suppliers in the global water purifier market

·        Porter’s five forces analysis examines the five forces that make a competitive company while identifying its strength and weakness. The analysis will also identify competition, new entrants in the market, supplier power, buyer power, and threat of substitute products and services in the global water purifier market

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